Tour Group / Wholesale is a rate category in the group segment. Wholesalers buy rooms to be resold to travel agents and other travel trades. The defining characteristic is that wholesale rooms are a B2B trade, and guests don’t buy directly from wholesalers. Wholesale in the group segment refers to guests that purchase hotel room nights as part of a tour package with other unrelated travelers.
Tour Group / Wholesale
by John Wijtenburg | Sep 1, 2018